Tjejen bakom succékollektionerna.
You will find familiar plants and flowers in my patterns – but with a twist. I mostly work without references to discover the most interesting replies and expressions. Solely relying on an internal representation of a specific type of flora, flower, or vegetation creates a wholly unique interpretation. Sometimes the result is far from the actual flower but close to its essence.
Working both analog and digital is part of my process when creating patterns. Typically, I start with a simple sketch or line drawing on A4 or in my notebook. I try to get a feel for the idea but ignore the actual pattern repeat at this stage. This happens later when I bring the sketch into the computer. There, I can scale up or down the sketch, test colors, and the feel of the pattern endlessly, without having to erase or start over.
Most of the time, I work on my drawing tablet in my studio. If I am on the go, my iPad is with me.
Wallpapers from my childhood have always stayed with me. They both puzzled and fascinated me at the same time. I couldn’t understand how the pattern seamlessly came together. Solving this mystery in adulthood was like cracking a secret code.
I love how a wallpaper can quickly change the feel of a room and how they can stay up for decades. Unfortunately, much of what we buy today is replaced far too quickly or falls into oblivion. A wallpaper you love should bring joy to several generations.
“My goal as an illustrator and designer is to find new expressions while ensuring that my patterns can be loved for a long time. I owe that to both myself and the environment.”
A trend doesn’t have to be temporary or fleeting. What trends today will be considered classics in 60 years. To create something new and still think sustainably, I must be in touch with what is around me at this moment and consider what has been historically loved. Then, I try to go back to myself and trust my intuition in creation. That’s exactly when I believe sustainable, timeless trends are born.
Photo: Amanda Falkman
Choosing wallpaper for one’s home, I know from experience, takes time and sometimes requires a lot of searching. The selection is vast, and it can be both expensive and challenging to choose when you intend to keep the wallpaper for a long time. When someone finally chooses something I’ve created to have in their private space, it is an honor and always a beautiful thing. It’s especially exciting to see how the patterns live in homes around the world.
The inspiration for my patterns often comes from memories and people close to me, woven together with flowers and vegetation. I often start with something I want to convey as a starting point but let vegetation and symbols interpret this in the pattern. Sometimes the narrative is clear, and sometimes it’s only visible to me afterward. I often start from an internal image of the vegetation I want to create and let imagination and memory weave together.
Ewald, my grandfather, and his garden are close to memory and have inspired this wallpaper. The vegetable garden, currant bushes, and fruit trees – all cared for with a loving and gentle hand – are depicted in it. In the Ewald pattern, I have returned to my grandfather’s small garden on the island of Orust.
The pattern ‘Kirke‘ is the mental image I have from my grandfather Ewald’s cherry tree, which I climbed when I was little. I vividly remember picking the dark red berries with an embracing foliage around me. Kirke is a pair of gentle hands holding you steady. A roof, a room – a protective sphere and moment.
Prenumera på nyhetsbrevet och var först med att få information om nya kollektioner och artiklar.
© Midbec Tapeter AB | All Rights Reserved